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Advice for Occult and Pagan Authors.

Aaron Leitch posted a great piece today on the realities of being an author in the internet era. Apparently someone went so far as to accuse him of hate speech and post his address online. Thankfully that has never happened to me. I have had a similar experience a few years ago though. Someone who showed clear signs of instability wanted my assistance (free of course) with some magical troubles. I politely declined to help, so they tracked me down at my day job, where I was very much in the closet about my occult activities, and started demanding my help ranting about demons and the whole nine yards. I had to inform him that I was not the person he was looking for and when he did not take the hint I had to have security remove him.

At other times I have had my life threatened if I did not take someones case (also for free), been accused of cursing someone that I did not curse, and accused of killing someone with magic that apparently cursed me for who knows what reason.

In general being an Author is GREAT. Being recognized in public is also great. Someone on my facebook thought they saw me at the PA Renaissance Faire this weekend but I guess were not sure so they didn’t say hi. I wish they did, its a great feeling to be recognized for your work. There are however some downsides. From crazy people to negative reviews. In general Aaron’s advice of not getting trapped in the Tar Baby is spot on. I do however have a couple pieces of specific advice.

SECURITY: In this day and age everyone is a celebrity, its just a matter of magnitude. If Brad Pitt is A-List and Kathy Griffin is on the D-list, and that dude who published his own album of Acoustic songs is a Z-list celebrity, as an occult author I figure you are somewhere around the U or T list. Not exactly in need of a body guard, but certainly worthy of some of these steps:

  1.  Alarm system for the house that you actually pay to have monitored.
  2. Using a nom de plum. I ended up using my real name because it is common and there are two Jason Millers more famous than I will ever be, but it is certainly worthwhile considering using an assumed name if you publish occult books.
  3. Keep personal info to a minimum on FB. I am terrible at this, but as my professional page takes off I will be slowly limiting the amount of friends that I approve on my personal page. When I am on my page I don’t reveal where I work or the town I actually live in. I mean if someone really wanted to figure out that I don’t really live in Ong’s Hat, they could figure out where I live but certainly there is no need to make it easy.
  4. Provide a good way for people to get in touch with you. If you have a good way for people to contact you, than you should feel perfectly justified in telling them to fuck off or pretending that they have the wrong person if they contact you outside of those parameters. If you don’t want to be arsed, than make it known publicly that you do not want to be contacted at all and that your work stands on it’s own.
  5. If you are concerned about cyber privacy you can use a Tor Browser, encrypt e-mails, and use secured wireless connections. Not gonna help with the NSA, but that is not your main concern here. We are talking about crazy fans and loopy people.

REVIEWS: Aaron mentioned reviews in his piece, and certainly one of the things that is toughest about putting something out there into the public sphere is having it criticized. It is especially hard when the criticism is completely off base and un-warranted. Sadly people can and do give one star reviews of books on amazon because their mailman damaged the packaging. I have not had that pleasure yet, but I have had:
-A complaint that shields were not covered in P&R Magic when in fact there is a whole section on them.
-A complaint that I used foreign words in some of the spells and they don’t have the time to look stuff like that up.
-A complaint that Sorcerers Secret’s was not a straight forward spellbook, which the back of the book clearly states it is not.
-Several complaints that protection and reversal magic is not basic enough, when the cover clearly states “beyond 101”.
-Complaints that Financial Sorcery contained non-magical information about finances.
-Complaints that it was not as good as some other book that their best friend wrote, to which I will of course be happy to provide a link for.

You get the idea. It is frustrating, and worse yet it can effect sales. Sadly there is a momentum to reviews: if there are several bad reviews people are more apt to share their negative opinions and add to the heap. If there are good reviews people are less likely to blast the book and be in the clear minority. I have three pieces of advice for dealing with reviews:

  1. DO NOT fight the reviewer or challenge them. If it is something that amazon will remove a review for (like a review clearly meant to sell another book instead of yours) ask Amazon to remove it. If not, do nothing. See Aaron’s advice about the Tar Baby. Take the lesson from Anne Rice and just don’t do it. Besides, sometimes you deserve what you get, as in the case of editing in The Sorcerer’s Secrets.
  2. DO NOT post a review of your own work under a sock puppet account. I don’t care if Ryan Holiday says that everyone does it. It’s bullshit.
  3. DO find people who like your work and are likely to review it fairly and kindly and ask them to do so. Send them advance copies. Have several people lined up for launch day so that you have good reviews up on Amazon the moment it launches. Have other people that have not already reviewed the book ready to do so in case someone gives a one or two star review. By all means you should let that bad-reviewer have their say about your work, but that doesn’t mean you have to leave it as the most recent review.
Click Here to Leave a Comment Below 13 comments
Bill Nemo

Using a nom de plume makes me think of a rather important and overlooked issue with those who only sell the works as ebook downloads. If, when the person saves the file, said file list the authors real name, using a nom de plume isn’t going to do much to hide who they are. I can think of at least two authors whose files let the cat out of the bag quite unintentionally in the afore mentioned manner. Best to make sure one’s files do not reveal more than one intends.

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Donald Michael Kraig

One of the things I like to say is that I’m not looking for people to follow me; I’d rather have them walk by my side as friends and equals. But that doesn’t stop people wanting to idolize authors, placing false hopes on them and then becoming quite angry if they in some way disappoint them. As a result, I’ve cut way back on performing magick for people. I’ve even cut way back on giving Tarot readings.

When asked why this is so, I tell the truth. My goal all along has been to empower people by helping them learn how to perform successful divinations and magickal rituals for themselves. If I do it for them they are giving me their power and becoming dependent upon me. That may be a good way to become a cult leader, but IMO it’s not a good way to empower people as powerful magicians.

But to me, the ability to share and see the “aha!” look in people’s eyes when they “get” something is worth any challenges. Complaining is sort of like famous rock musicians singing songs complaining about the fame they have. If you don’t like it, get out of the business! Still, I do remember one festival I was at where I was camped across a large field from where there were showers. It took me over an hour to get to the showers because people just wanted to talk to me…

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Brother Ash

These are certainly some good points for me to consider as I plan the release of my next pamphlet. Some of them I already do, and others I need to improve upon. Great post as always.

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Chris Kenworthy

I’ve been urged by publicity people who deal with Amazon to encourage as many reviews as possible, negative or positive. If there’s nothing but five star reviews, people either expect too much or get suspicious that it’s just your friends. Also, a bad review can often help, if you learn to read between the lines. I’ve found that when there are more genuine reviews, sales are better, so long as they reflect what the general readership is honestly feeling. The bad reviews sting, of course. But the ones that get to me are the glowing reviews that only get four stars. I’ve never worked out what that’s about. The personal ones are sometimes funny. There’s a review for one of my books that simply calls me an overbearing pig. I can only smile at that.

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    inominandum

    Some of the people I have specifically asked for reviews have given four stars and once even a three star review. I only ask for peoples honest assessment. SEVERAL people that are close friends of mine mentioned the bad editing in TSS – totally fair and honest.

    I agree that the occasional bad review lets people know that it is a real process.

    Totally goinbg to look for your pig review now.

    Reply
OM

I agree! I read the bad reviews, but sometimes they’re a positive for me. Example: the person who complained that P & R was not basic enough just sold me on the book, because I’m looking for more.

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Jerry, Jjeraldine

I’ve bought your book @ Amazon, I really relate to it right down to a T.I Desperate, I knoow you probley hear this a lot, but this has been going on for ears 2 day’s.y Husband dosn’t believe me, thought I was having a nervous reakdown, I wish. I had to go see a physicist & all, how in Gods name I passed the test. Don’t know. I wouldlike to take your course if possible, I’m American , Steve my Husband is English. The people who put this on me is English, & HATE AMERICANS,Itried totellher we’re allies Inever evenmet this womanor her mate, the physical painis gettingtomuchto handle, makinglmiebleed, headswelling, feelslike screwdriversbeing jammed into myflesh..There’s lots more she said she’d like to seeif they could actually really killa human myGodImnewto all this Ivebought books,ot knowingwherde tostsrtcandles onebite but Imapentioner I cantafford £ 150.00good lord whatsmyguarenee.need. help PLEASE. I’l pay butmy Husbandcan’t findout, plus. Theybroke in& stoleover £ 6,000.00 myjewery now imimited. Please answer, I need help Bad. THANK YOU PS. WE LIVEIVGREAT BRITAN & she & he. Canfollow meby. Voice & pain93 miles,I’mafraidforSteveplusour cat, he s 20 years old inhuman age. She making allhis hair fall out in hand fulls,& he throws- up all the time. Iicontacted anAfrican

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Jerry, Jjeraldine

I love your honesty, welldone. I givethat book a 4 1/2 star pardon my typing, thisnew stulis sucks. Everyone should buy the book Protection Reversal Magick ..I need starters book on how to.THANKS-Jerry

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mick

Cool post. I like your point of view when it comes to telling people to piss off if they contact you outside parameters.
Hmm, although, how does one avoid the NSA? =
They seem to know everything these days. Ive a few ideas myself but they take too much effort to implement -_-

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